Changing the discourse about violence: A strategic communication toolkit

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October 30, 2018

toolkit cover imageTo end violence, we need to invest in the communities most affected by violence and the solutions that we know are effective. Doing that requires changing the way policymakers and the public think, talk, and write about violence.

BMSG developed this toolkit to help practitioners, advocates, residents, and others frame violence from a community perspective and harness the power of the media to achieve change. This toolkit is designed to allow organizations involved in all aspects of violence prevention — regardless of experience and organizational capacity — to strengthen their strategic communication.

Download the toolkit >

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